Thursday, February 14, 2008

Keep Potential Clients Coming Back to Your Virtual Assistant Website

The success of your virtual assistant website will depend on returning visitors. Returning visitors are easier to convert into paying clients because the more often they return to a site, the more they will grow to trust you and your site. As visitors return to your site and again, you will slowly gain credibility with them, and they will be easier to convert into paying clients.

Here are some ways you can keep potential clients coming back for more:

1) Start a forum, chatroom or shoutbox

When you start a forum, chatroom or shoutbox, you are giving your visitors a place to voice their opinions and interact with their peers, and with you. As conversations build up, a sense of community will also follow and your visitors will come back to your site every day.

Starting a forum doesn't have to cost a lot. FreeForums.org offers free forum hosting and is easy to get started with.

2) Start a blog

Keep an online journal, or blog, on your site and keep it updated with latest news about yourself, your business, and information of interest to your target market. Human beings are curious creatures and they will keep their eyes glued to the monitor if you post fresh news frequently. You will also build up your credibility as you are proving to them that there is also a real life person behind the website.

You can set up a blog for free at http://www.blogger.com and find free and affordable Blogger templates at Designed by Lara.

3) Carry out polls or surveys

Polls and surveys are other forms of interaction that you should definitely consider adding to your site. They provide a quick way for visitors to voice their opinions and to get involved in your website. Be sure to publish polls or surveys that are strongly relevant to the target market of your website to keep them interested to find out about the results.

Survey Monkey is another free, easy-to-use program. It offers a lot of flexibility in creating surveys to get the answers you need.

4) Offer puzzles, quizzes, games and prizes

Just imagine how many office workers procrastinate at work every day, and you will be able to gauge how many people will keep visiting your site if you provide a very interesting or addicting way of entertainment. You can also hold competitions to award the high score winner to keep people trying continuously to earn the prize.

5) Update frequently with fresh content

Update your site frequently with fresh content so that every time your visitors come back, they will have something to read on your site. This is the most effective method of attracting returning visitors. No one will want to browse a site that nv, so keep your site updated with fresh bites!

You don't need to spend a lot of time writing content. You can look for quality reprint articles from an article directory such as WAHM Articles.

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