Search engines are the gateway to the Internet, and to the success of your Virtual Assistant business. They are the first tool your potential clients will use to find your service when they need you.
That's why link popularity is so important. If prospects can't find your website, you can't convert them into paying customers!
What is link popularity, anyways? Link popularity refers to the ranking assigned to your website by the search engines, and it determines the ranking your page gets when keywords and phrases are entered into a search engine.
A good example of a search engine that ranks your importance by your links is Google. You can learn more about their ranking system here.
So, just how popular are you? Here is a free tool to help you check your link popularity. You can also check your competition's link popularity, and find out who's linking to them.
Next time, I'll tell you some easy ways to boost your popularity, and get more links to your website.
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